Bake 50-55 minutes or until cake springs back lightly when touched. Cool in pan on wire rack 15 minutes; turn out onto wire rack and cool completely.
* If desired, before adding batter to prepared pan, stir icing color into 3/4 cup of the batter. Pour colored batter into bow and ribbon area of the pan. Bake as described above.
* The bake cake can also be painted. Combine Wilton icing color with Wilton clear vanilla and paint the cooled baked cake as desired.