Food Articles & Product Announcements

What's "News" at Wilton?

A Brief Overview of What is New with Wilton This Spring 2005

Wedding/Special Occasion Custom Stationery & wiltonprint.com
Here comes the stationery! A print-your-own invitation program that helps you create professional looking invitations at a fraction of the cost. Exquisite designs, quality paper, beautiful pre-tied bows and other lovely enhancements make this the perfect way to announce any celebration! There are more than 28 different designs to choose from and all come as complete kits for ease and convenience.

And with the help of wiltonprint.com, customization is a breeze. The online print shop has the perfect words for every occasion whether it's weddings, anniversaries, showers, birth announcements or birthdays. Templates have pre-set margins for easy use.

Celebrate!® With Fondant
Introducing, the first Wilton book that is all about rolled fondant. The fondant craze is a new way to add excitement to cakes with ease. Working with fondant is as simple as rolling out cookie dough - it's flexible and perfect for cutting with cutters or shaping by hand. You can stamp or paint it with colorful designs, imprint it with embossed patterns or shape it into lush bows or beautiful borders. If you have used modeling clay, you can use fondant. It's time to experience the fun of fondant!

Shaped Pans Galore
With a wide array of new pans being created each year, we've got a few favorites of our own that we'll introduce this spring: Baby Buggy Pan, Lady Bug Pan, Party Hat Pan and Jumbo Cupcake Pan.

Wilton's 2nd Annual "Your Take on Cake" Decorating Contest
Wilton is once again challenging people across the U.S. and Canada to put their decorating skills to the test by entering their creative cake creations in Wilton's 2nd Annual "Your Take on Cake" Decorating Contest.

Entries will be judged on creativity, appearance, technique and the overall use of materials. Winners will be chosen in each of the following five categories: kid birthdays, adult birthdays, baby/wedding showers, weddings and other (bar/bat mitzvah, holidays, anniversaries, etc.).

HOW TO ENTER: Beginning 12:01 AM Eastern Time (ET) 5/1/05 through 11:59 PM ET 9/30/05, your readers can visit www.yourtakeoncake.wilton.com to obtain official rules and an entry form that can either be completed and submitted online, or downloaded, completed and mailed via traditional postal services.

Wilton Press Room LIVE!
Lose a press kit? Need a recipe for a birthday party feature? At a loss for what to tell your readers to serve at a wedding shower? Introducing the newest online resource for food and celebration journalists: www.pressroom.wilton.com. This press room puts all Wilton press materials and recipes at your fingertips.