Food Articles & Product Announcements
Sweet New Ways To Express Yourself
Wilton Encourages You to Play With Your Food with New Fondant Fun™ and Kandy Clay™ Kits
"Quit playing with your food!" Although a longtime mantra of moms everywhere, playing with food is about to take on a whole new meaning (and become more accepted) with two new, exciting products from Wilton. Colorful Fondant Fun and Kandy Clay provide people of all ages the tools they need to personalize their food with colorful, professional-looking fondant, or mold sweet figures with tasty, edible modeling clay.
These kits offer a sweet new outlet for self expression. And it's just in time! More and more, people appreciate being able to individualize their things. In fact, more than half of consumers surveyed recently said they need to add their own personal touch to the things they buy. (2003 Yankelovich MONITOR®)
"Wilton has been helping people bring a personal touch to food for over 75 years," said Nancy Siler, vice president of consumer affairs, Wilton Enterprises. "Today, people want to make their food - especially desserts - fun, creative and colorful. Our new products allow them to do just that."
Fun With Fondant
Twist it, mold it, cut it, stamp it - fondant is the most versatile icing and it's ideal for decorating cakes, cookies and more. And with Wilton's new Fondant Fun you will have everything you need to create sharp, colorful and delicious desserts that will wow friends and family. The pre-colored fondant comes in a wide range of primary, neon, natural and pastel shades, eliminating the time-consuming coloring process. Just open a pack in the color you want and get started. Wilton Cut-Outs™ fondant cutters, Icing Writer™ ready-to-use icings, Brush-On Color™ edible paints and cake stamps make it easy to create fantastic, fondant creations.
Need a snack for the big game? Use Fondant Fun to create Spirit Cookie Pops! Bake cookie pops in Wilton's Cookie Treat Pans. When cool, cover cookies in smooth fondant color or Ice-A-Cookie™ and decorate with cut-out letters, symbols or top with sprinkles and icing decorations to create delicious treats to cheer the team on.
Let the Kids Get in the Act, Too
"Preparing food is a lifelong skill, so why not get kids started young?" asked Siler. "With our new Kandy Clay, kids can create figures and decorate their food with fun, great-tasting clay."
Kandy Clay is edible modeling clay kids can twist, pull, cut and mold into any shape they want. Available in a wide variety of individual or combination color packs, the clay allows youngsters to try their hand at creative food preparation - and they can enjoy the yummy "kandy" along the way with assorted flavors including strawberry, chocolate, lemon and green apple. Additional activity kits contain 12 kandy pouches (.5 oz. each) in assorted artificial flavors, a sculpting tool and complete instructions for projects on a wide range of themes from monsters to jewelry. Play mat, scissors, rolling pin and mini cutters can be individually purchased. It's an ideal, creative project for a rainy Saturday, birthday party or after school treat.
For finicky eaters, take fresh fruit and give it sweet appeal by decorating bananas, apples, grapes and other often-neglected fruits and vegetables. Make it fun with activities that create faces and creatures to capture a child's creativity and taste buds.
