What do my esteemed baker friends think? I live in NJ. Now, I'm really concerned, as I'm doing a 2 tier castle cake and cookie favors for HER Aunt next week. The more I think about it, my family doesn't have a clue what these things cost, as I make the cakes and cookies for birthdays, holidays and cookie gifts at Christmas for teachers, etc. Grrr. The more I type, the madder I'm getting. Tell me if I overpriced these cuppies, please!!!!!!
Considering that this is for your grand daughter's friends,even with discount you should not charge less than $1.75 per cupcake..even Wegman's bakery cupcake is $2 each.....but this is just my opinion!
I have people call my business and ask for discounts all the time. They want wholesale prices! They are nuts.
I charge a lot more for my cupcakes. They were a steal! I bet if you broke everything down after supplies, utilities, clean up, fuel, and delivery time,... you probably got paid $.25 a cupcake. So don't cheat yourself unless you wish to work for free. I agree to stick to your prices, but I would raise them too.
The person who mattered, the customer (your granddaughter's best friend), has apparently some idea of pricing for custom/delivered cupcakes and was appreciative of your discounted pricing. The person who did not matter, your DIL, thought you were ripping off her kid's best friend.
To keep the peace, I suggest you research basic gourmet cupcake pricing from all of the cupcake places in New Jersey. Share this information with your DIL. Educate her with kindness and tiny little words that she can understand.
The prices range from $1.50 for a basic, swirled, gourmet cupcake that is purchased in the store, not delivered. THESE ARE NOT MADE TO ORDER/DELIVERED/WITH CUSTOM THEME TOPPERS.
IF MADE TO SPECIAL ORDER WITH A FONDANT THEMED TOPPER, THE PRICE GOES UP ABOUT $1 TO $1.50 PER CUPCAKE.
NEW JERSEY CUPCAKE PLACES:
House of Cupcakes: $2.25 basic swirl
Mr. Cupcakes: $1.50
Gimmee Jimmy’s Cookies, box of 8 cupcakes shipped same day, $49
cupcakes by carousel, $2.95 per cupcake
Jarets Stuffed Cupcake, $3.50
Sweet Avenue Bake Shop, $3.00
Have you already quoted a price to the Aunt for the 2 tier castle cake and cookie favors? Do you have a written agreement or a verbal agreement? (Written is ALWAYS best.) I'd suggest you contact the Aunt tomorrow and confirm the pricing for the cake and cookies.
Don't second guess yourself and your business profits because someone else needs to be educated.
And, every order, whether for friend, family or client gets a written contract with costs..baked item, delivery, special display items, etc...I am fortunate to have a family that appreciates and understands how much time, love and talent I put into my cake orders..The respect my prices..repeat clients do get a 10% discount on second orders..my way of thanking them for their continued patronage..
But,, my prices are my prices..I am in business to make a profit but I am fair..
That customer is also happy with the pricing!!! I can't even try to beat Entemann's or Costco or Walmart!!!
Homemade baked goods are just that....homemade and they taste a lot better than store-bought! I'm getting over my mad!!!! Thanks for letting me vent! You guys are the greatest!
I charge $15 for a basic dozen of cupcakes. First, each dozen is one flavor, so if you want two flavors that is two dozen. I will only make more flavors if I am making more than 6 dozen.
For that price I have cupcake with a buttercream swirl and colored sprinkles or a piped buttercream rosebud and leaf. Any other decoration increases the price. I actually don't do many cupcakes, just on occasion do I have orders, so I finally set up a price.
If I'm paying $4 for ONE cupcake it had better be pretty special.
AND, all delivery charges are separate from the cost of the item. I ONLY include delivery on certain orders (large orders from my mother's church and immediate family members), every one else pays delivery.
If you let people strong arm you with your prices you will have more and more people doing just that. Have a set price for things so that you aren't himing and hawing over the price making them think it's up for haggling. Answer questions with a professional voice and don't back down.
I could see someone saying something about a closer relationship, but your Granddaughter's friend isn't close enough for me to discount a price that is quite low to begin with. Many people think since they know someone who does cakes that somehow puts them in the "I know a guy" mentality and so they somehow will get a deal, for no other reason than "...I have a cake guy....."
How Much Should I Charge for my Cakes?
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