Cookie Exchange — A Tasty Holiday Tradition
November 5th, 2009 by Eric Erwin
Every family has its own tasty traditions at the holidays. If your family is like mine, holiday cookies have always had a special place in your heart. Think about it—the holidays are prime time for cookies, with gingerbread, spritz, thumbprints and so many others flying off the plate as soon as they appear.
A holiday cookie exchange is the perfect way to bring back those childhood memories and pass along your family’s cookie traditions to others. Cookie exchanges are also the ideal start to your holiday festivities. When you’re planning to host or attend a cookie exchange, you can’t help but look forward to the season ahead. It’s a time to share and enjoy the moment with your friends. That’s what the holidays are all about!
You may be new to the concept of cookie exchanges—but don’t let that stop you. Last year, my neighbors had no idea what hosting a cookie exchange meant. Is it a get-together for baking or just a cocktail party with cookies? Do guests bring cookies and eat them at the party? Is it just a recipe exchange? But when our cookie exchange ended, everyone had such a great time sharing cookies and conversation, we all agreed that it should be an annual event.
If only the Wilton Cookie Exchange Book had been available last year, my neighbors would have known just what to do! This year, it’s here—and there’s no better book to walk you through the process of preparing for a cookie exchange. The Cookie Exchange Book has it all—fun and festive ways to decorate cookies, delicious recipes from our Wilton bakers, foolproof baking hints and everything you need to know about planning a cookie exchange party.
Wilton makes it easier than ever to put together a cookie exchange—and not just with the Cookie Exchange Book. We also have a great selection of cookie exchange products and our Christmas cookie shop has everything from fun cutter shapes to colorful ways to package cookie gifts. Wilton has it all to make this the ultimate cookie holiday.
Enjoy the season—and all those delicious cookies! Oh, don’t forget – cookies make great gifts. More on that later.

Eric is the Executive Vice President of Marketing and Product Development at Wilton. He is a sixteen year Wilton veteran and he has two teenage boys (twins). Eric started his career working for Macy's of California and spent a good portion of his first career in retail.