Emily Tatak

Behind the Scenes: Recipe Development

October 16th, 2014 by Emily Tatak

Bloody Mary Muffins     Witch Finger Cookies     Double Trouble Pumpkin Brownies      Spiced Apple Mini Skull Lava Cakes     Mini Cheesecakes Crawling with Kiwi Flavor 

One of the best parts of working in the Wilton Test Kitchen is developing delicious and unique recipes. Whether it’s for a new pan line, treatology.wilton.com or Tito’s Vodka, we love to do what we do best – bake!

Personally, I love recipe development because it gives me the opportunity to be truly creative. Many often ask us, “How does Wilton come up with so many new, delicious recipes every year?”

It starts with a brainstorm. Everyone who works in the test kitchen is a true foodie. We all love to try new restaurants, read food blogs and magazines plus keep up on all the latest baking trends. When we all get together to talk recipe ideas, sometimes it’s hard for your stomach not to growl. When we started thinking about developing recipes for Tito’s, I have to say we were all pretty excited.

Finding Inspiration

Spirited baking is very trendy right now and we were excited to put our own spin on it. We drew a lot of inspiration from the Tito’s website while looking at popular fall drinks. Once the final list was decided on, we called dibs on our favorites and got to work.

Each recipe goes through multiple rounds of testing to m   ake sure it’s as close to perfect as possible. After each round, our team comes together to taste and critique each recipe. There are times when we can begin to feel obsessive about an ingredient or flavor, but we want each recipe to be the best it possibly can. If it still needs some tweaking, we remake it and present it again until everyone agrees. If not, each recipe gets tested by another person to check for consistency and to be able to achieve the same results. Once a recipe is finished, it will be made again by a food stylist and photographed.

There is always a sense of accomplishment when a recipe you love gets posted on the web or printed on packaging. It’s fun to see how a recipe changes and develops from start to finish. We also want to hear what you think. What are some of your favorite spirited desserts? We are always on the lookout for new and exciting ideas, so please share your ideas with us.

Find all of the Tito’s-inspired recipes here!

Desiree Smith

Boozy Baking with an American Vodka

October 9th, 2014 by Desiree Smith


Hard Apple Cider Tart

Hard Apple Cider Tart

At first glance, it might seem a bit odd that Wilton has partnered with a vodka company. Cake decorating? Vodka? How do those two pair together?

Boozy baking – baked goods that feature alcohol in the recipe – is popular because it strikes the senses as unique and exotic. The Wilton Test Kitchen created a number of alcohol-infused recipes for Treatology over the past year. This fall, we wanted to explore incorporating alcohol into a variety of desserts using a highly popular and flexible liquor: vodka.

Vodka can be added to desserts in a number of different ways, such as mixed into a mousse, added to fruit or stirred into a glaze. Since quality is always important to us, we decided we needed to partner with a high-quality vodka brand. Tito’s Handmade Vodka was an easy choice.

We reached out to the folks at Tito’s and less than an hour passed before we received an enthusiastic response from them. We learned that they are big fans of Wilton and their relationship manager has even taken some local Wilton Method of Cake Decorating classes. It was the perfect opportunity for Wilton’s Test Kitchen to try out new recipes that would pair with the intriguing beverages developed by the Tito’s team.

Fall gives us plenty of reasons to celebrate. Check out the Tito’s blog and Instagram every Monday and Wilton’s social media and blog every Thursday throughout October for some delightful spirits and vodka inspired sweet treats.

Eric Erwin

The Original Classic Wilton Fondant is Back

October 2nd, 2014 by Eric Erwin
Burlap and Roses Fondant Cake

The original Classic Wilton Fondant is available now.

As a 22 year Wilton employee, I understand how important it is that we listen to our consumers, as we strive to continually make cake decorating easier and better for everyone, from beginner to professional cake decorator.

You told us that we needed to offer both our new Decorator Preferred Fondant and our original Classic Wilton Fondant. And, you were right.

That’s why we’re re-introducing our original fondant, available exclusively on Wilton.com. Plus, for the first-time-ever, it’s available in a great value, Maker’s Pack!

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Lynlee Beckett

Summer Grillin’ Fondant Tutorial

July 30th, 2014 by Lynlee Beckett

Summer Grillin' horizontalHello! My name is Lynlee Beckett, creator of Lynlees.com and author of Sweet & Unique Cupcake Toppers, and I am here cooking up some fun fondant tutorials for your Summer cupcakes. There’s nothing better than spending the long hot days grillin’ with friends and family. These hamburger and hot dog fondant toppers are hot off the grill and just perfect for your Summertime get-togethers!
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Jenny Streicher

Cakes that Span the Decades – Experience the Tie Dye Blast From the Past 60s Cake!

July 28th, 2014 by Jenny Streicher

The 1960s marked the birth of a rebellious spirit – a cosmic counterculture of peace, love, music and art! The younger generation was no longer satisfied with blindly following the rules. They were asking questions, taking action and changing the world.
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Desiree Smith

Let This 4th of July Cake Be the Star of Your Celebration!

June 26th, 2014 by Desiree Smith

Looking for the perfect red, white and blue dessert for your 4th of July celebration? Look no further than Hungry Happenings! Sweet Treat Team ambassador Beth Klosterboer created a stunning cake that shows off the spirit of ’Merica!

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Jenny Streicher

Cakes That Span the Decades – Celebrate the Birth of Rock-’N-Roll With our 1950s Malt Shop Cake!

June 10th, 2014 by Jenny Streicher

In the fabulous ’50s, teenagers were taking over! After the war, the economy was booming and teens were spending their allowance at the malt shop. It was the place for teens to feed the jukebox to hear the latest 45s while they fed themselves with burgers and shakes. Read the rest of this post »

Erin Gardner

Add Some Pizzazz to your Patriotic Cake

May 20th, 2014 by Erin Gardner

Hi! I’m Erin Gardner, owner of Wild Orchid Baking Company and author of Great Cake Decorating. To me, summer fun means friends, family and food! While many of my summer days are spent whipping up wedding cakes, I still like to put together a little something special at home.
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Steve Rocco

Cakes that Span the Decades — Let Our Big Band Fondant Cake Take You On a Sentimental Journey to the 1940s

May 8th, 2014 by Steve Rocco

In the mid-40s, the war ended and a new era of celebration began: The Big Band Era!

Gone were the daily headlines of brutal battles overseas and the strict rationing of food and fuel at home. Now it was time to let loose and enjoy. It was a time to dance and dream to the sweet sound of big bands and crooners. From the hard-driving rhythms of Benny Goodman to the warm sophistication of Duke Ellington, the big bands led the tempo of the times. Read the rest of this post »

Katie Konopka

Make Last-Minute Cake Decorating Easier With Wilton Icing Pouches With Tips

April 29th, 2014 by Katie Konopka

Thumbnail-Wilton Icing Pouches w TipsNeed to add some iced details on the go? Or, maybe you just don’t have time to tint multiple colors of icing for those small colorful cake design details. No matter what the reason, you’ll love the pre-colored, ready-to-use Wilton Icing Pouches. Read the rest of this post »